This is a book written for leaders who are willing to look honestly at what's working and what isn't.
Will Jones has spent decades leading through the hardest moments of organizational life and what he’s learned along the way might surprise you. Unlearn is the honest conversation he wishes someone had started with him sooner.
If you’ve been leading for a while, you’ve probably felt it: that quiet tension between the leadership advice you’ve been given and what actually works when the pressure is on.
Most leadership wisdom sounds good. Some of it is genuinely helpful. But some of it? It holds us back in ways we don’t always recognize until the cost becomes clear.
In Unlearn: Most of What I Learned About Leadership Was Wrong, Will Jones writes with the kind of honesty that only comes from lived experience. Drawing on decades of leading through real challenges, real budgets, real people, real consequences, Will walks through ten common leadership myths that many of us have quietly accepted as truth. Things like: being liked is the same as being trusted. That working harder is always the answer. That getting everyone on board before moving forward makes you a better leader.
"Will makes it clear that respect isn't earned through approval or avoidance, but through clarity, consistency, and the willingness to hold standards even when it would be easier not to."
— Chuck Cooper, Verified Reader
What You’ll Take Away
- Why being liked and being trusted are not the same thing and which one actually builds lasting culture
- Why effort alone isn’t the job, what leaders are truly responsible for
- Why seeking consensus can quietly slow your organization down and what to do instead
- Why leadership only gets heavier over time, and how to carry it in a way that’s sustainable
- A grounded, practical framework for letting go of the habits that may be quietly limiting your impact
Unlearn is available now!
The book is available in paperback, hardcover, and on Kindle. At 87 pages, it’s the kind of book you can finish in a single sitting and find yourself coming back to again and again.